Tag: Video Marketing

  • Is OTT the Future of Television Ads?

    Television is one of the most well-known and well-established branding tools. The downside is that it can be pretty expensive and targeting options are limited. Luckily, there is a new option for TV advertising that you might not understand the benefits of yet – OTT.

  • How to Use Social Media to Create a Video Sales Funnel

    By sharing the right social media videos at the right time, you can turn a lead into a customer in just a few simple clicks. In this article, we’ll break down how to use social media video to support your sales funnel.

  • Video Inspiration | 142 Productions

    During our weekly meetings at 142 Productions, we like to bring some video inspiration into the mix. Whether it’s a video ad one of us saw the day before, a TikTok someone stumbled upon, or an old TV commercial we can’t get out of our head – it’s a fun way to stay on top…

  • What Is OTT Advertising? A Guide to Over-the-Top Ads

    With the introduction and growth of streaming services, we’ve gotten a whole new way to reach viewers. OTT advertising is advertising delivered directly to viewers through these streaming services.

  • Case Study: City of Palm Bay BMBA Bike Trail

    Multiple local groups & community members teamed up for the City of Palm Bay’s newest bike trail/bridge, so we really wanted to focus on that while also spread the word. That’s what led us to our strategy – instead of making the client the center of the video, we would focus on the people involved.

  • Marketing Tips: Improve Your Social Media with Video

    Between Facebook, Instagram, Twitter, and even LinkedIn, video has taken over. Viewers enjoy it and the algorithms prioritize it. So let’s go over some ideas for how to make it work for your business on social media.