Twitter is an extremely fast paced social media site. It’s usually difficult for brands to maintain an active account without getting their content lost in all the noise. However, Twitter has over 1 billion monthly visits through embedded tweets so it’s worth including in your brand’s marketing strategy. Here are five Twitter tips for increasing…
Right now is the best time to jump into 360 video. 360-degree videos are filmed with cameras that are able to capture all angles of the environment around them. I’m sure you’ve seen a few videos on Facebook where you’ve been able to either click and drag or simply rotate your phone around to view…
You put so much time and effort into creating your marketing video, promoting your channel, and telling people about your new video. But when you uploaded it to YouTube, you skipped right over filling in the description box because you thought it was unnecessary. Stop right there! Don’t throw away all your hard work by…
Have you seen other businesses using Facebook Live? Are you wondering how your business could actually benefit from using it? In general, using live video will improve your Facebook reach, and there are plenty of ways your business can succeed with it. Your content has a lifespan for engagement when it’s initially shared (which is…
When you’re creating your marketing videos, it’s important to ask yourself whether or not you’re creating the right type of videos to push your viewers along the sales funnel. You want to keep moving viewers throughout the funnel and into the purchase phase. Sometimes this means you’ll want customized videos based on which phase of…