Tag: web video

  • Video Marketing Is Everywhere

    Not too long ago, TV commercials were the only type of advertising that came to mind when businesses were thinking about using video. While TV was great for big businesses, it was financially impossible for smaller ones. There was no way for small businesses to step out into the video marketing world.  Now, there are plenty…

  • Top 3 Benefits of Using Video on Your Website

    We talk a lot about social media marketing and how to incorporate video, but that’s not the only way you should be using video for your business. Video on your website is just as (if not more) important as video on social. In the basic sense, video on your website helps increase traffic, conversions, and sales.…

  • Instagram TV: What You Need to Know

    Just last week Instagram launched their new video app Instagram TV (IGTV). It can be used as both a standalone app or from within the Instagram app itself. IGTV is Instagram’s solution to long-form video and will be rolling out to users in the next few weeks. IGTV will feature full-screen vertical videos (similar to…

  • Using Native Video on LinkedIn for B2B

    asdf

  • 5 Benefits of Product Videos

    Where both video and text are available on the same page, 72% of people would rather use video to learn about a product or service. In a survey done to help marketers understand the current state of video marketing, 81% of people said they were convinced to buy a product or service by watching a…

  • A Facebook Algorithm Update & Tips for Increasing Engagement

    Facebook recently announced their latest algorithm update that they plan to start rolling out in the next few weeks. Pretty soon you’ll start to see some drastic changes to your Facebook (and Instagram) newsfeed. As an individual Facebook user, you’ll like most of these changes. Instead of your newsfeed being full of promotions and articles, you’ll…