Tag: Video Marketing

  • B2B Video Marketing Strategies

    Marketers are constantly leveraging the power of online video in their marketing plans. Video has proven to be successful even in B2B marketing messages. Over 80% of senior executives said they are watching more online video today than they were a year ago. And 65% have visited a vendor’s website after watching a video. Regardless…

  • Facebook vs. Twitter

    Many marketers may claim one platform is better than the other; however, you’ll never get a concrete answer no matter how many people you ask. That’s because the issue doesn’t have anything to do with which social network is actually better. It has to do with which one is the better for your business. Facebook and Twitter…

  • Benefits of Time-Lapse Construction Videos

    Regardless of how fast people wish they could make things go, construction projects can take a significant amount of time to complete. Because they take so long, it can be useful to provide updates during construction or take a look back at the process once everything has been completed. That’s where time-lapse videos come into…

  • Should You Use 360 Video for Your Business?

    Right now is the best time to jump into 360 video. 360-degree videos are filmed with cameras that are able to capture all angles of the environment around them. I’m sure you’ve seen a few videos on Facebook where you’ve been able to either click and drag or simply rotate your phone around to view…

  • How to Use Social Media as a Nonprofit

    Initially, the appeal of social media was that brands were able to reach out and communicate with their audience easily and without impacting their budgets. However, as popularity has grown and algorithms keep updating, paid ads have become the norm if you want to make sure your brand’s posts are seen. That being said, nonprofit organizations…

  • 3 SEO Tips for Your YouTube Description Box

    You put so much time and effort into creating your marketing video, promoting your channel, and telling people about your new video. But when you uploaded it to YouTube, you skipped right over filling in the description box because you thought it was unnecessary. Stop right there! Don’t throw away all your hard work by…