Tag: social media

  • Instagram TV: What You Need to Know

    Just last week Instagram launched their new video app Instagram TV (IGTV). It can be used as both a standalone app or from within the Instagram app itself. IGTV is Instagram’s solution to long-form video and will be rolling out to users in the next few weeks. IGTV will feature full-screen vertical videos (similar to…

  • Top Facebook Live Tips for Viewer Engagement

    Facebook video is growing by over 94% per year in the US, but Facebook Live has become even more of a game-changer when it comes to online content for your brand. Facebook Live videos generate almost three times more engagement than regular video on social media. So the key question is: How do I generate…

  • 5 Tactics to Increase Your Content’s Reach

    You spend a lot of time creating quality content so you want to make sure you’re reaching as many people as possible. Too many people are posting content online for their business and getting no engagement. No likes, no shares, no comments. And we don’t want that to happen. 50% of content receives less than 8…

  • Guide to Social Media Marketing

    “Social media” for your business consists of a wide range of tasks that someone has to tackle. Some are daily, some are quarterly. Sometimes it’s scheduling content, sometimes its communicating back-and-forth with your followers. In order to stay organized, it’s good to have a plan. We’ve put together a sample outline of a social media…

  • Using Native Video on LinkedIn for B2B

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  • Video Advertising: What Is It?

    Since technology has become such a major part of our day-to-day routines, online video has become the perfect meeting ground for advertisers and information-seeking viewers. Video advertising is one of the most effective ways to speak to your customers in a unique and authentic way. It’s the best way to reach that tricky goal everyone…