Going live and streaming in the moment content on the major social media channels (Facebook, Instagram, Twitter) is one of the best ways to connect with your audience and get the word out about your business. On Facebook especially, live video content generates the most reach and engagement. Going live seems intimidating at first, but…
Videos can get you the most attention, feedback, and interest in your social media campaign over any other type of content. And while high quality video is important, it doesn’t mean anything if people aren’t engaging with it. You want to make sure people are seeing, sharing, and liking your videos. That’s why we’re sharing…
Almost one-third of total internet users (that’s over one billion people!) are on YouTube. 45% of people watch more than an hour of Facebook or YouTube videos each week. Video is huge and it’s a trend that will be sticking around for a while. We’ve talked a lot about why you should be using video in…
One of the biggest mistakes businesses make is going through the process of getting a professional marketing video produced, dropping it on their website (or their Facebook page), and then calling it a day. The outcome in this situation is an unsuccessful video marketing campaign that leaves you wondering why you went through the trouble…
Not too long ago, TV commercials were the only type of advertising that came to mind when businesses were thinking about using video. While TV was great for big businesses, it was financially impossible for smaller ones. There was no way for small businesses to step out into the video marketing world. Now, there are plenty…
Instagram is one of the most visual and user-friendly social media platforms. It also has over a billion active monthly users. That’s why it’s such a big deal. As a real estate agent, Instagram could act as both a portfolio and a lead generator. Don’t just rely on your agency or other real estate…