Tag: Small Business

  • Social Media Tips for Small Business

    At a small business, you may shy away from diving into social media. You’re busy, you may be filling a lot of roles, and you might not think you have the budget for it. But it’s not something that you want to disregard. Social media is valuable for businesses of any size or industry, and finding…

  • 5 Video Marketing Trend Predictions for 2019

    We’re almost one month into 2019 and we’ve been doing a ton of research on video trends for this year so we can share it all with you. Studies have shown that 100 million hours of video are watched on Facebook every day. Social videos are shared 1200% more than text and images combined. 80%…

  • How to Make “Slow TV” Marketable

    Slow TV is a term used to describe a genre of TV that consists of continuous coverage of an ordinary event. It’s called slow TV because of how long the broadcasts last and because the content is, well, slow. This genre was made popular in 2009 by the Norwegian Broadcasting Corporation when they decided to…

  • Three Myths About Online Video for B2B Companies

    One common trend among business owners who are marketing to other businesses is that they tend to focus on more traditional forms of marketing. They don’t take video as seriously, which is typically due to some commonly-held myths that we want to address. B2B video is a huge missed opportunity because when people think of…

  • So You Have A Marketing Video – Now What?

    One of the biggest mistakes businesses make is going through the process of getting a professional marketing video produced, dropping it on their website (or their Facebook page), and then calling it a day. The outcome in this situation is an unsuccessful video marketing campaign that leaves you wondering why you went through the trouble…

  • Video Marketing Is Everywhere

    Not too long ago, TV commercials were the only type of advertising that came to mind when businesses were thinking about using video. While TV was great for big businesses, it was financially impossible for smaller ones. There was no way for small businesses to step out into the video marketing world.  Now, there are plenty…