Tag: Business

  • InFocus Marketing Sessions – March 2017

    Our guest this month was Nancy Peltonen from the Greater Palm Bay Chamber of Commerce and we talked about networking and marketing. Networking is a huge part of marketing yourself and your business, so you’ll want to watch this one! Who is Nancy? Nancy Peltonen is the President & CEO of the Greater Palm Bay Chamber of Commerce. She has an extensive…

  • Influencer Marketing: Establish Yourself as a Thought Leader and Grow Your Business

    Influencer marketing is a popular way to reach out to your target market. Influencers are able to connect with your audience and create new content for your brand that will increase sales. However, instead of working with influencers outside of your business, it might be a good idea to become an influencer yourself. If you…

  • Unlocking New Audiences: Effective Strategies for Video Marketing

    If your business needs to reach a new audience, there’s no better method than video. If you’re trying to engage with a new target market, introduce a new product, or announce a change in your business, video will allow you to do that. Video allows you to stay relevant and it’s sharable content that your audience will…

  • 7 Rules for Effective Video Content Brainstorming

    Brainstorming is a really important part of the video process, which is why our philosophy is that we don’t just show up with a camera. You have to go in with a plan. Brainstorming is important because it helps us determine the framework, tone, and strategy for our videos. Then we’re able to move on to…

  • 10 Tips for Promoting Your YouTube Channel and Increasing Subscribers

    YouTube is the second-largest search engine in the world. It’s also the current leading platform for video blogging and marketing. With over a billion unique visitors per month, it’s the platform everyone can find an audience on. However, this means there’s also a lot of competition. So you have to do more than just upload videos to…

  • Why Video Marketing? Because it works!

    We’ve been talking a lot about different approaches to video marketing, what kind of videos you should make, tips on making videos, and things like that. But we wanted to take a step back and address a more basic question – why video marketing?  Well, because it works. But that’s an easy answer. Video grabs…