Many marketers may claim one platform is better than the other; however, you’ll never get a concrete answer no matter how many people you ask. That’s because the issue doesn’t have anything to do with which social network is actually better. It has to do with which one is the better for your business. Facebook and Twitter…
Right now is the best time to jump into 360 video. 360-degree videos are filmed with cameras that are able to capture all angles of the environment around them. I’m sure you’ve seen a few videos on Facebook where you’ve been able to either click and drag or simply rotate your phone around to view…
You put so much time and effort into creating your marketing video, promoting your channel, and telling people about your new video. But when you uploaded it to YouTube, you skipped right over filling in the description box because you thought it was unnecessary. Stop right there! Don’t throw away all your hard work by…
We know you’re constantly hearing how social media marketing will benefit your business. However, it’s not just marketing that social media can play a huge role in. Whether you’re already incorporating social media and just need more ideas, or you’re still trying to convince yourself (or someone else) the importance of social media for your…
Have you seen other businesses using Facebook Live? Are you wondering how your business could actually benefit from using it? In general, using live video will improve your Facebook reach, and there are plenty of ways your business can succeed with it. Your content has a lifespan for engagement when it’s initially shared (which is…