When people think of online video, their mind goes to cat videos and those fun short clips that seem to go viral. So it might not be obvious why all types of businesses should get into video marketing. Some people might consider their business or industry to be too “boring” for video. But that’s not…
Where both video and text are available on the same page, 72% of people would rather use video to learn about a product or service. In a survey done to help marketers understand the current state of video marketing, 81% of people said they were convinced to buy a product or service by watching a…