Tag: 142 Productions

  • 7 Rules for Effective Video Content Brainstorming

    Brainstorming is a really important part of the video process, which is why our philosophy is that we don’t just show up with a camera. You have to go in with a plan. Brainstorming is important because it helps us determine the framework, tone, and strategy for our videos. Then we’re able to move on to…

  • 10 Tips for Promoting Your YouTube Channel and Increasing Subscribers

    YouTube is the second-largest search engine in the world. It’s also the current leading platform for video blogging and marketing. With over a billion unique visitors per month, it’s the platform everyone can find an audience on. However, this means there’s also a lot of competition. So you have to do more than just upload videos to…

  • Why Video Marketing? Because it works!

    We’ve been talking a lot about different approaches to video marketing, what kind of videos you should make, tips on making videos, and things like that. But we wanted to take a step back and address a more basic question – why video marketing?  Well, because it works. But that’s an easy answer. Video grabs…

  • How to Use Video for Growth Marketing

    Growth marketing is changing the way marketers approach the task of driving awareness, demand, and sales. It has helped re-define the goal of marketing to be less about simply acquiring more customers and more about attracting and retaining engaged customers, which means marketers now have to focus on more than just the top of the marketing…

  • Evergreen Video Content: What It Is and How You Should Use It

    When people think of video marketing, their minds typically go to viral videos or content that focuses on of-the-moment topics. While these types of videos have their time and place, there’s another type that can be beneficial to your business — evergreen videos. These posts are about ideas that hardly change with the passing of time…

  • How to Create Successful Video Campaigns

    As marketers, we’ve been hearing a lot of statistics about the growth and benefits of video marketing: “By 2017, video marketing will account for 69% of all consumer traffic.“ “75% of online video consumers interact with video ads every day.” “Markers who use video grow revenue 49% faster than non-video users.” “Mobile video ads will…