• Not too long ago, TV commercials were the only type of advertising that came to mind when businesses were thinking about using video. While TV was great for big businesses, it was financially impossible for smaller ones. There was no…

  • We talk a lot about social media marketing and how to incorporate video, but that’s not the only way you should be using video for your business. Video on your website is just as (if not more) important as video on…

  • Paid media plays a large role in your social media strategy. There are two key questions that we want to address: When should you pay to promote video content? And how should you measure your video marketing or ad campaign?…

  •   Instagram is one of the most visual and user-friendly social media platforms. It also has over a billion active monthly users. That’s why it’s such a big deal. As a real estate agent, Instagram could act as both a…

  • Sales videos are a great way to market your products or services. Research has shown that sales videos produce high conversion rates. Making a video that sells takes creativity, but you’ll get the hang of it (or you just can…

  • Just last week Instagram launched their new video app Instagram TV (IGTV). It can be used as both a standalone app or from within the Instagram app itself. IGTV is Instagram’s solution to long-form video and will be rolling out…