Latest News, Tips, & Trends

How Long Should Your Marketing Videos Be?

Ever wonder how long your marketing videos should be? Well, the short answer is – short. Watch more of our video marketing tips series here!

If you would like to see how using construction videos … Read More

4 Ways to Use Video to Improve Your Social Media

We can’t say it enough, video marketing has taken over social media. It’s practically a necessity in order to make your content stand out among the rest. Just look at our post about the predictions for social media and … Read More

How to Measure the Performance of Your Video

So you’ve created a marketing video and released it out into the world. You’ve put your information in front of your customers. Now what?

Now it’s time to measure the performance. It’s time to take a look at how … Read More

InFocus Marketing Sessions – May 2017

Our guest this month was Jillian Rosich Kendrick from Informed Marketing Solutions, and the topic was Infusionsoft and Marketing Automation Software.

Who is Jillian? As an Infusionsoft Certified Partner and Sales and Marketing Expert, … Read More

Use Subtitles to Get More Views on Facebook

We’re constantly focused on increasing audience engagement for video ads. We’ve even written a lot of blog posts on the topic. For example, this one with tips on how to grab your viewer’s attention. However, in all of our … Read More

Building Excitement with Construction Videos

If you’re a business owner and you’re building a new location or updating an existing one, using video is a great way to capture the excitement for your audience. Catch the action from the start with a … Read More

6 Ways to Boost Organic Engagement

There’s a huge difference between using social media for personal reasons and using it to grow your business. It’s a whole new world on the business side. While you can easily get 100 likes on your new profile … Read More

InFocus Marketing Sessions – April 2017

Our guest this month was Diana VanDeMark from Business Recharge and we talked about how to make the most of your marketing dollars. Being able to correctly target your marketing efforts is extremely important to your business, so you’ll want to watch this! … Read More

How to A/B Test Your Content to Increase Engagement

First of all, what is A/B testing? A/B testing is the process of testing two web elements to establish which one performs better. It’s hard to establish exactly what your audience is looking for in your content and on … Read More

3 Tips for Online Marketing Videos

Today I’m going to give you three tips for your business’s online marketing videos.

Tip number one doesn’t even really have anything to do with the video, it’s more about the thumbnail image. Thumbnail images are the little images … Read More